Sunday, June 23, 2013

Aleing Authors


This was a student design project

Aleing Authors is an assortment of craft beers inspired by influential authors of the 19th and 20th centuries. References to the six authors are incorporated on each bottle. The beer name and ingredients relate to each author as well as their literary works. To flesh out the beer's identity, famous quotes and iconic imagery from their novels are incorporated on the front label, so the beer tells the story itself.
The connection between an author's success and troubled life is explored through these beers. The six authors chosen all embody this archetype, Virginia Woolf, F. Scott Fitzgerald, Ernest Hemingway, Mary Shelley, Oscar Wilde, and Edgar Allan Poe.
 
Incorporated are aesthetic styles from the time period of the authors. Design from the 19th and 20th centuries is explored, especially through the ornate typography and decorative Victorian-esque borders on the bottles.
These designs were part of a student project. Another project dealt with Posters for the individual beers. Here's the Edgar Allan Poe poster:

1 comment:

Vallery Feldman said...

what a wonderful idea. someone needs to sell them here.